Jo-Anne McArthur/The Ghosts in Our Machine

Tell companies to say no to cruel fashion and pledge to go fur-free

Wearing fur or fur trim is cruel and unnecessary, especially when quality faux-fur alternatives are almost indistinguishable from the real thing. Whether caught in steel traps in the wild or anally electrocuted after life in a cage on a fur factory farm, these animals suffer immensely. You can help save foxes, raccoon dogs, rabbits and other furbearers from suffering in the name of "fashion" by telling companies to go fur-free and supporting fur-free designers, brands and retailers—including Gucci, Hugo Boss, Armani, Net-a-Porter, Calvin Klein, Tommy Hilfiger, Stella McCartney, Ralph Lauren and many more.

When compassionate consumers like you take a stand against the fur industry by refusing to purchase its products, designers will stop using fur, retailers will stop selling it and fashion writers will stop reporting on it as an acceptable trend. You have that power with every purchase you make.

Your pledge

To companies that still sell animal fur,

I pledge to be fur-free.

I refuse to promote killing animals for the sake of fashion and will instead choose faux fur or no fur at all. The fur trade is harmful to animals, people, and the environment and I will no longer support it with my money.

Signed,
[Your Name]
[Your Address]
[City, State ZIP]

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